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Behavioral Finance Introductions
Understanding Behavioral Biases
Behavioral Finance tutorials

Emotions In Investing
Feelings Towards Gains
Feelings Towards Losses
Paths To Glory
Shortcuts To Failure
The Colour Of Money

PPFAS in Media:

PPFAS in News
Mr. Parag Parikh´s Articles
Mr. Rajeev Thakkar´s Articles
Mr. Jayant Pai´s Articles
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Behavioral Finance:

Success and Failure
Introduction to Behavioral Finance
Behavioral Finance Solutions
Why is investing confusing
Mental Accounting

Recent Blog Posts:

Investing with Overconfidence
Stop sitting on the fence
How to build a portfolio
A few learnings revisited on Teachers’ Day
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Parag Parikh Financial Advisory Services Limited [CIN: U67190MH1992PLC068970]

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